If you haven’t been to Moscow, the simple advice is get on the plane and go (you’ll need a visa).
When SVMOSCOW came on our radar we were pleasantly surprised that a forward-looking store like this could exist in Moscow. Hidden away in a loft-like setting without a shop window in the middle of Russia’s capital, with sparse interior in earthy tones, the boutique breaks all the stereotypes of a gaudy, in-your-face “Russian style” that Westerners are accustomed to. SVMOSCOW carries a cutting-edge mix of brands like Rick Owens, Ann Demeulemeester, and Yohji Yamamoto, among others. It was the first shop in Russia to buy Haider Ackermann and Vetements, and exclusively carry designers like Leon Emanuel Blanck and Goti.